USA officially welcomes Plug and Play Sportstech accelerator program

Plug and Play has officially established a presence in Frisco. Plug and Play had a launch event on Tuesday afternoon, March 26, at the National Soccer Hall of Fame in Frisco. They invited the community to celebrate their office expansion in Frisco. They are bringing startup business accelerator programs to the city’s innovation ecosystem.

The Plug and Play expansion initiative is a joint effort with the Frisco Economic Development Corporation (EDC). In October, the Frisco EDC Board of Directors approved a performance-based incentive deal with Plug and Play. At first, Plug and Play Frisco will lead a Sportstech accelerator program focused on improving human capability and enhancing performance. In the future, Plug and Play Frisco plans to include more groups that reflect the types of innovation happening in North Texas. They will specifically focus on areas like health, fintech, cybersecurity, and smart city technologies.

On Tuesday, the Plug and Play vision became a reality in “Sports City, USA.” This happened at the National Soccer Hall of Fame, which is located at Toyota Stadium. Toyota Stadium is the home of FC Dallas, one of the original franchises of Major League Soccer.

“We wouldn’t be here if it weren’t for all the partners in the room,” said David Steele, who is the director of Frisco’s Plug and Play, during his remarks on Tuesday. “First, I want to express my gratitude to Frisco EDC for the partnership.” We are excited to work on innovative projects with you. Also, our advisory committee relies on your involvement in our ecosystem, support for our startups, and dedication to our partners. Without these contributions, we would not be able to accomplish anything. We owe our presence here to the vision and leadership of our founder and CEO, Saeed Amidi. Thank you for bringing new ideas and advancements, specifically in Frisco.

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Frisco has been one of the fastest-growing cities in the United States for the past ten years. It now has over 500 tech companies, including 350 startups. Since 2020, there has been a growing demand for an innovation hub in Frisco. This hub would serve the needs of startups that are rapidly expanding and want to grow their operations.

“Frisco is known as ‘Sports City USA,’ and SportsTech is a great match for our city,” said Frisco Mayor Pro-Tem John Keating. “Frisco is the home of almost twelve professional sports teams, five top-notch sports facilities, and a number of professional athletes that is 14 times higher than the national average.” Frisco is a city known for its innovation and sports. Frisco will be the location of Plug and Play’s only SportsTech accelerator.

Jason Ford, the president of the Frisco EDC, stated that the collaboration with Plug and Play will bring in more investors to Frisco and enhance partnerships in various business technology sectors. This will support local employers and corporations that are constantly innovating in the area.

The partnership between Frisco and Plug and Play supports the goals established by the Frisco City Council. The Frisco Economic Development Corporation (EDC) helped create and carry out a plan to attract investment and encourage new ideas and inventions. They are working with Plug and Play to bring a variety of programs and platforms designed for startups, investors, and corporate innovators to Frisco.

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